Beats electronics is a division of Apple, co-founded by rapper and producer Dr. Dre and Interscope chairman Jimmy Iovine.

Cam is a long-term user of Beats by Dre and can often be found wearing his custom headphones on game day (designed to match his cleats and his personality). Cam starred in a national TV campaign for the launch of the Powerbeats2 Wireless earphones.

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